The Typographic Hub

Name that face

6th June 2012

So you think you have an eye for a face; test your typographic observations with this quiz and see if you can name that face!

1 - clue

This font is the creation of a thrice-buried printer; ignored by the English it was the embodiment of the enlightenment and used to symbolise of the French Revolution. Revived by Monotype in 1924 this face is the epitome of English text founts.

2 - clue

Designed by the mint-master of Tours, this Frenchman originally went to Mainz to learn the art printing and bring it back to France. He never returned but went to Venice where he designed a typeface that became the accepted model for all other roman letters ever since; it has been repeatedly copied and never been equalled.

3 - clue

Famous for his championing of typography and his own typographic writings, the creator of this fount was responsible for reviving many typefaces and commissioned new founts. This typeface - the only one he designed - is famed for its economy and is probably one of the most popular typefaces of all time.

4 - clue

An Italian punchcutter, typefounder, printer, admirer of Baskerville, and one of the most prolific type designers ever created this typeface, which led on the development of the letterforms we call Modern or Didone. Designed in the last years of the 18th century, this typeface deservedly gained worldwide acceptance among printers.

5 - clue

Designed by a German-born, UK-resident type designer who originally trained as a metal engraver, this typeface was modelled to resemble letters carved into bronze. A glyphic serif typeface it was designed for the Monotype Corporation and named after a 13th-century German philosopher and theologian.

6 - clue

An admirer of the functionalist strain in modernism the designer of this most popular fount was particularly active in type design in the early 20th century, and closely associated with the Bauhaus. A prominent member of the Deutscher Werkbund he created this geometric font, which continues to be used by many typographers today.

7 - clue

This fount owes something to the letters designed by Edward Johnston for London Transport. Created by the most colourful and controversial figure in British typographic history, this is the most famous of all the 11 typefaces he designed: a clear modern type, which became the letter of the railways and more recently of the BBC.

8 - clue

Created by one of the 20th century’s most significant type designers this fount mixes the clarity of a Modern face with the objectivity of a sans serif. Influenced by the stone inlay alphabets of Roman Antiquity as well as typefaces of the early Renaissance the clear, elegant characters of this fount can often be seen in advertisements, especially for cosmetics.

9 - clue

Designed by a Scotsman living in the USA this fount finds it origins in Continental Europe. Ludlow’s answer to Futura this typeface is basically geometric and humanistic in influence. It was produce for large headlines and is popular for newspaper and commercial printing.

10 - clue

This is the most well-know fount created by is one of the twentieth century’s most prominent typeface designers whose work continues to influence the direction of digital typography into the 21st century. Consisting of 44 faces, with 16 uniquely numbered weight, width, position combinations, it is one of the largest fount families ever created.

11 - clue

This typeface can trace its roots back to the London type founder Vincent Figgins, who released a fount displaying similar characteristics back in 1815. This updated version is an exceptionally robust design: a strong, adaptable display face for headlines and posters, it is also legible in short blocks of text.

12 - clue

A German who trained as a bookseller, but turned to type design in the 1920s created this fount. As art director at Bauer, he oversaw the work of innovative designers such as Paul Renner, Lucian Bernhard and Imre Reiner as well as creating his own founts including the best revival of Bodoni ever made and this interpretation of an Egyptian.

13 - clue

Named after the famous 16th century printer of Antwerp, this fount is modelled on a typeface that seems never to have been used by that printer, although it belongs to his generation. This fount is exceptionally legible and makes a classic, elegant impression; it is also the face on which Times was modelled.

14 - clue

Beloved of wedding invitations the world over, this typeface has royal pretensions. An English copperplate this fount is often used for formal invitations, as well as captions under mounted prints of landscapes and copies of old paintings and in greeting cards.

15 - clue

Designed by a French lawyer turned type designer who co-founded the prestigious Studio U+O and whose work is built on brilliant flouting of the normal rules. This fount is one of his best-know typefaces and is based upon the designer’s own handwriting. Its international success was one of the most rapid in the history of modern type design.

16 - clue

The designer of this fount came from the Netherlands, where he worked as a typographer and developed a reputation for stylish and playful design. He designed the packaging for the world famous Van Houten chocolate. While working on this typeface he was deported to the Westerbork concentration camp where he died in 1942.

17 - clue

Originally designed by a French poster artist this font is remarkable for its visually exciting two-tone deco look and dramatic simplification of the letterforms. This eccentric fount has seen rabid abuse in the last quarter-century due to its broad availability as a digital font.

18 - clue

Designed by the grandsire of typography this typeface is known by many names including Festliche Ziffern (Festive Numerals). This fount is richly ornamented and is reminiscent of the types designed by Fournier in the eighteenth century.

19 - clue

This fount is probably the most universally admired and used of this designer’s types. Named after a master of calligraphy from the time of Leonardo da Vinci, it is a typeface based on classical Italian Renaissance forms. It has become a modern classic in itself, and is popular among professional graphic designers and amateurs alike.

20 - clue

This is one of the most widely used Windows system fonts and attracts supporters and detractors in equal measure. It has become the subject of a campaign by some designers to limit or eliminate its use; its greatest hour has been as the fount used for the text inside the tags of Beanie Babies.